NBRI Episode 18: Fred Feinberg

NBRI Episode 18: Fred Feinberg

New Business + Retail Insights

21/07/2021 4:42PM

Episode Synopsis "NBRI Episode 18: Fred Feinberg"

Fred Feinberg is the Joseph Handleman Professor of Marketing at the University of Michigan.Feinberg's research examines how people make choices in uncertain environments. His work focuses on using statistical models to explain complex decision patterns, particularly involving sequential choices among related items. 

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