NBRI Episode 11: Leandro Guissoni

13/01/2021 42 min

Listen "NBRI Episode 11: Leandro Guissoni"

Episode Synopsis

Leandro Guissoni is Professor of Marketing at the Sao Paulo School of Business Administration.Guissoni has developed research and case studies in collaboration with companies such as Natura, Coca-Cola, Nielsen, Johnson & Johnson, OLX and Magazine Luiza jointly with professors at the Darden School and Harvard Business School.