Episode Synopsis "Connecting Marketing with Sales"

Join this online conversation in the live chat room with Gary Katz, Ellen Campbell-Kaminski of Datalliance and Tony Harris of NetApp to discuss (1) What are the latest challenges in sales and marketing alignment? (2) Why do these issues persist? (3) How is your company addressing those challenges?

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More episodes of the podcast Marketing Operations Leaders

• How Customer-Centered Management is Like Jenga
• Using Data to Prioritize Marketing Decisions & Activities
• Marketing Technology Roadmap & Alignment with IT
• Connecting Marketing with Sales
• How to Keep Up & Decide on Key Marketing Technologies
• Securing Exec Support for Marketing Operations
• Adding Structure to a Nebulous Field: Marketing Operations
• How Marketing Ops is Solving Problems (Equinix, Genesys)
• How Does Marketing Ops 'Fit' in Your Company? (Hootsuite, Microsoft)
• Raising the Stature of Marketing Operations
• Setting Up a Marketing Operations Organization
• Marketing Operations Lay of the Land
• Marketing Operations: A Lay of the Land
• Marketing Metrics the C-Suite Cares About
• Marketing Metrics the C-Suite Cares About
• Crossroads of Marketing & Customer Experience