Episode Synopsis "02: Find Your Brand’s True North"

Discover your True North. Gain clarity and confidence as you define your core archetype and understand how archetypes help to focus your brand and communication.

Listen "02: Find Your Brand’s True North"

More episodes of the podcast Soulful Essence

• 09: Explore the Hero Archetype
• 08: Get to Know the Innocent
• 07: Discover the Explorer
• 06: Get to know the Caregiver Archetype
• 05: Learn about the Good Guy Archetype
• 04: Immerse in the Lover Archetype
• 03: Explore Your Brand Positioning
• 02: Find Your Brand’s True North
• 01: Discover Your Brand Essence