SMT Board Member and founder of SalesTrainingUtopia.com , Renie McClay, brings us up-to-date on this Spring's SMT University to be held in Chicago.You've heard that, in a competitive sales situation, people tend to do business with someone they know, like and trust. John Sullivan, Director of Sales Training for Titleist, underscores the importance of branding yourself.And, Marty Murrillo, who serves as the Director of Solution Development for Intrepid Learning Solutions, discusses his process for developing training, and then measuring its success.CLICK TO LISTENThe Professional Society for Sales & Marketing Training (SMT) is the ONLY association fully dedicated to accelerating business results for its member organizations by improving sales and marketing performance through training. http://www.smt.org/SMT Radio is Produced by The MarComm Store, leaders in the development of sales training reinforcement programs, corporate podcasts, learning incentive programs, robust web design and more. For more information, visit http://www.marcommstore.com/.

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