Episode Synopsis "eSports iQ episode #6 - BMW, Manga and Esports Storytelling"

BMW's Heroes of Rivalry manga series is a compelling example of brand storytelling in esports. A close look at the nature of competitive video games reveals:How BMW weaves its brand into esports outside the direct context of video gamesWhy manga is a perfect storytelling formatWhat partners like Cloud9, Fnatic, and G2 Esports can learn from the automotive brandCheck out the series here - https://www.bmw.com/en/events/manga/index.html

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