Episode Synopsis "eSports iQ episode #10 - Unlocking Crypto's Esports Potential"

This episode of the eSports iQ podcast series discusses why emotional connection is the missing piece for crypto companies' esports marketing. Including how to become emotionally relevant through:Promoting shared meaningTapping into the pleasure principleEmpowering creative experiences

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More episodes of the podcast eSports iQ Podcast

• eSports iQ episode #11 - How Marketers Can Win at Esports Storytelling
• eSports iQ episode #10 - Unlocking Crypto's Esports Potential
• eSports iQ episode #9 - Fixing Esports Brand Building
• eSports iQ episode #8 - Three Problems with Esports Marketing
• eSports iQ episode #7 - $210 Million Esports Storytelling
• eSports iQ episode #6 - BMW, Manga and Esports Storytelling
• eSports iQ episode #5 - Esports Sponsorship's Location Paradox
• eSports iQ episode #4 - The Collegiate Opportunity for Esports Teams
• eSports iQ episode #3 - The Real ROI of Esports Influencer Marketing
• eSports iQ episode #2 - The Truth about Esports Marketing
• eSports iQ episode #1 - Esports Influencer Marketing