Loyalty Unlocked

Por: Loyalty Unlocked
Welcome to Loyalty Unlocked, an AI-driven podcast exploring the creation of yuu Rewards, one of the most ambitious coalition loyalty programs ever launched in Hong Kong. Through expert insights and real-world lessons, we break down the risks, strategies, and innovations behind its success. Whether you’re in marketing, loyalty, or business, tune in to uncover what it takes to build a game-changing program.

Intro music by Kabbalistic Village (kabbalisticvillage.com/)
18 episodios disponibles

Latest episodes of the podcast Loyalty Unlocked

The Discount Trap: How Brands Create the Behaviours They Hate 08/12/2025
Disrupting Flow: How Loyalty Loses Its Rhythm 14/11/2025
Tariffs, Tarts, and Tracker Funds: Finding the Flow in Loyalty 01/11/2025
The Hidden Design of Loyalty 09/10/2025
The Point of Points 24/09/2025
Structuring Loyalty 25/08/2025
Five Years of yuu Rewards: What We Got Right in Design 25/07/2025
The Art of Collecting 11/07/2025
Brand Loyalty in the Age of AgenticAI 15/06/2025
Coalition Loyalty: Reinvented, Not Retired 21/05/2025
Follow the Crowd: The Science of Predicting Loyalty Enrolment 22/04/2025
The Points Illusion: How Loyalty Rewards Outsell Discounts 31/03/2025
Why easy redemption isn't always better redemption 17/03/2025
How Brands Grow (with Loyalty) 12/03/2025
Breaking the Known Buyer Bias 01/03/2025
Message. Not the Messenger. 17/02/2025
Rethinking loyalty myths 11/02/2025
Mastering Loyalty Communication Strategies 05/02/2025
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