Episode Synopsis "2 - Hotel social media posting drops 12-20% in 2015."

One of the metrics we’ve updated semi-regularly over the years is YOY social posting frequency. At the intersection of adoption, content quality, and social ROI, it’s been a telling stat to see spike in the early days and then plateau in 2013. But what about now? As we head into 2016, how often are resorts and hotels posting to social media? Text version: http://www.ryansolutions.com/blog/2016/yoy-social-posting-2015/ More details: http://www.ryansolutions.com

Listen "2 - Hotel social media posting drops 12-20% in 2015."

More episodes of the podcast Tuesday Trends

• 10 - How many of those #nofilter marketing pics really are #nofilter?
• 9 - Google loves fast sites, but most hotels are lagging way behind.
• 8 - How dead is Google+? Hotel and resort profile data tell the story.
• 7 - Do millennials even open hotel marketing emails?
• 6 - A crazy stat behind those times you have to send a “correction” email.
• 5 - How many skiers book a return trip to the same resort in the summer?
• 4 - Half of hotel Twitter followers don’t tweet, but are they still listening?
• 3 - Do women open resort marketing emails more frequently than men?
• 2 - Hotel social media posting drops 12-20% in 2015.
• 1 - If I open a hotel marketing email twice, am I twice as likely to buy?