Episode Synopsis "Why 34% of all mobile traffic in China is on WeChat"

What is WeChat and why is it such a powerful app? We discuss how WeChat has expertly consolidated life's daily conveniences into the app to achieve such a high market adoption rate in China, user demographics and behavior, and outline a day in the life of a WeChat user to help you make sense of the astounding success of WeChat.

Listen "Why 34% of all mobile traffic in China is on WeChat"

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