The Secret Behind WeChat’s Runaway Growth

The Secret Behind WeChat’s Runaway Growth

The Cultural Marketer

20/08/2019 10:14PM

Episode Synopsis "The Secret Behind WeChat’s Runaway Growth"

Learn how WeChat built a massive user base of over 1 billion users through using a consolidation strategy. 30% of all internet time in China is spent on WeChat. Find out why in today’s episode. Show Notes: 0:00 - WeChat Usage Statistics 2:10 - WeChat key functions for personal use 4:48 - Using WeChat for work 5:42 - WeChat Work app changing business on the go

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