Episode Synopsis "3: The rise of cause capital"

In the third episode of PHD and eatbigfish’s podcast series Overthrow II: Challenger strategies for a new era, Ernesto Schmitt, Co-founder of VC fund The Craftory, joins Adam Morgan, Co-founder of eatbigfish, and Rohan Tambyrajah, Chief Strategy Officer at PHD Global Business, to discuss the role of cause for both challenger brands and venture capitalists, how challengers effect change at scale and what lies ahead for investment in this evolving landscape.

Listen "3: The rise of cause capital"

More episodes of the podcast Overthrow II: Challenger strategies for a new era

• 7: How to become a community-powered challenger
• 6: How Mailchimp builds real and human connections in B2B
• 5: Building a challenger mindset in a large organisation
• 4: Challenger thinking for legacy brands
• 3: The rise of cause capital
• 2: How does a brand reclaim its challenger status?
• 1: The changing landscape for challenger brands