Episode Synopsis "Episode 12: Escape the Blur of Competition"

Bob and Eric review why creativity and innovation are key ways to escape the blur of competing institutions. When money is tight and enrollment is low, only educational establishments with strategic, grand-new ideas come out on top.

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More episodes of the podcast Hey Bob, it's Eric.

• Episode 12: Escape the Blur of Competition
• Episode 11: Measuring Your Marketing
• Episode 10: The Value of a College Degree
• Episode 9: The New President
• Episode 8: What We Have Learned as Higher Ed Consultants
• Episode 7: Essential Qualities of a Higher Ed Senior Leadership Team
• Episode 6: Someone with Adult Responsibilities
• Episode 5: Is Higher Ed Marketing Fair?
• Episode 4: Why the CAO is the New CMO
• Episode 3: Strategy is More Important Than Strategic Planning
• Episode 2: Making Change Stick
• Episode 1: The Sriracha Effect