Episode Synopsis "Episode 1: The Sriracha Effect"

Eric calls Bob to discuss his most recent post to Stamats Insights, titled, “The Sriracha Effect.” Bob explains the importance of thinking about the way colleges and universities approach marketing.

Listen "Episode 1: The Sriracha Effect"

More episodes of the podcast Hey Bob, it's Eric.

• Episode 12: Escape the Blur of Competition
• Episode 11: Measuring Your Marketing
• Episode 10: The Value of a College Degree
• Episode 9: The New President
• Episode 8: What We Have Learned as Higher Ed Consultants
• Episode 7: Essential Qualities of a Higher Ed Senior Leadership Team
• Episode 6: Someone with Adult Responsibilities
• Episode 5: Is Higher Ed Marketing Fair?
• Episode 4: Why the CAO is the New CMO
• Episode 3: Strategy is More Important Than Strategic Planning
• Episode 2: Making Change Stick
• Episode 1: The Sriracha Effect