Episode #5 - Customer Experience Principle #4 - Customer Experience, Journeys & Stories

CX Club Podcast with Ian Williams
25/11/2020 4 min
Episode #5 - Customer Experience Principle #4 - Customer Experience, Journeys & Stories

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Episode Synopsis


Customer Journeys are so important to customer experience because customers think about their experience chronologically. And stories are an evolution of a journey, adding in an emotional layer to the customer's experience. 

More episodes of the podcast CX Club Podcast with Ian Williams

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