Pholicious makes Vietnamese Pho that offers an authentic, restaurant-quality experience and can be made in just minutes. Since launching in 2021 – when Co-Founders Joseph and Ahn Trousdale sold their home and lived out of a trailer to finance operations – the brand is now in thousands of stores nationwide at retailers like Walmart, Stop & Shop, United Supermarkets, Kroger, Albertsons, Core-Mark, Love’s Travel Centers, and H-E-B, with virtually all of these wins coming from RangeMe submissions. They also recently received a deal with Mr. Wonderful on Shark Tank. In this interview, Joseph Trusdale shares his journey from the past few years of growth and how both he and the company have evolved from lessons learned along the way.

Ver todos los episodios