Episode Synopsis "To blog or not to blog?"

To blog or not to blog, that is the question.In a world of likes, reels and views, is the good old blog still relevant to your content marketing strategy? And can you really use it to grow your business?In this episode of Voice Your Brand, I’m exploring the why, what and how of blogging for your online brand. Welcome to Episode 3 of Voice Your Brand. The podcast dedicated to helping you launch and grow your brand online by injecting it with a whole load of personality and creating content that turns followers into loyal fans. All through the power of a unique brand voice.If you’re struggling to stand out online, getting stuck writing your product descriptions, or feeling pulled in a million directions when it comes to marketing your ecommerce brand, you’re in the right place.I’m your host Nell Casey, the founder of Fete Creative – an ecommerce copywriting agency that writes things for brands that sell online.Today I’ll be talking about:Why should you blogHow does it support your business and brandBlogging for SEOWhat to blog aboutThe difference between writing a blog post and a weekly email to build a relationship with your customersHow to get startedI’d love for you to screenshot and tag me on Instagram @fetecreative to let me know you’re listening.  And stay tuned for the launch ep!And make sure you hit the subscribe button so you never miss an episode.Links:Reach out on Insta @fetecreativeOr visit fetecreative.com.au

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More episodes of the podcast Voice Your Brand

• Black Friday campaigns inspiration with Mia Fileman from Campaign Del Mar
• Black Friday marketing as a small business with Kellee Eriksson from Little Human Linens
• Season 2: Black Friday Marketing Strategies
• All about goal setting with Nell Casey
• From government spy to brand copywriter with Nell Casey
• A guide to sustainable social media with Chelsea Berman
• Ready your brand for a very Covid Christmas with Charlie of Dear Charlie Marketing
• Branding that goes beyond the logo with Nikki Hamilton
• To blog or not to blog?
• Nailing your product descriptions
• What the heck is brand voice anyway?
• [TRAILER] Voice Your Brand with Nell Casey