The $20k Mistake That Almost Ruined My Coaching Career (Avoid This Common Pitfall!)

23/08/2024 11 min Episodio 24
The $20k Mistake That Almost Ruined My Coaching Career (Avoid This Common Pitfall!)

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Episode Synopsis


Connect with Joel here:⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠Key takeaways:Hiring a marketing agency as a coach can be a costly mistake, especially in the early stages of the business.Understanding sales and marketing as an extension of coaching and enrollment is crucial for success.Focus on the basics of creating content, having conversations, coaching every day, and making offers.Agility is essential in the early stages of building a coaching business.A simple social funnel coupled with consistent emails or a newsletter can lead to consistent 10 to 20k months.The four C's (cultivate, create, coach conversations, celebrate) are important for fueling the funnel and achieving success.Sound bites:"If you're a coach that's under 10K a month, or perhaps you're a coach that's even made the occasional 10K a month, do not hire a marketing agency.""Sales and marketing is an extension of coaching. Sales and marketing is enrollment.""Your position of strength is your agility."Time stamps:00:00 The Costly Mistake of Hiring a Marketing Agency05:25 Understanding Sales and Marketing as an Extension of Coaching07:25 The Importance of Agility in the Early Stages of Building a Coaching Business08:51 The Power of a Simple Social Funnel and the Four C's

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