Welcome to The Base, where we show how the world's most customer-centric businesses lead with Marketing that empowers customers, builds true connections and community - and drives success for everyone.

Latest episodes of the podcast The Base - Customer Marketing Show

• Why Content is a Gold Mine for Loyalty & Retention
• No great brand has ever been built on data
• You can't automate relationships
• You shouldn't measure NPS (Net Promoter Score). Here's why.
• The Base - Intro