Episode Synopsis "Episode 5 - The 4Ps of Marketing - An overview of Price"

Damien from paris-mekong.com and Jim from refreshb2b.com tackle the topic of Price, discussing its strategic importance, the role it plays internally and externally and some mistakes to avoid. For the next podcasts on price we are opening the floor to you. Email us at [email protected] with your thoughts and problems on price and we will discuss in the next episodes.

Listen "Episode 5 - The 4Ps of Marketing - An overview of Price"

More episodes of the podcast The B2B Beach Bar

• Episode 7 - Promotion
• Episode 6 - Pricing Strategy
• Episode 5 - The 4Ps of Marketing - An overview of Price
• Episode 4 - The 4Ps of Marketing - Place
• Episode 3 - The 4Ps of Marketing - Product
• Episode 2 - Customers, customers, and more customers
• Episode 1 - an introduction to us