ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Episode 7 - Promotion"
Episode Synopsis
Another set of ideas and observations from the Statler and Waldorf of B2B Product Marketing.
What is promotion ? What functions should it serve ? How to focus on the right actions.
Damien and Jim answer these questions and more in a festive offering from the B2B Beach Bar
What is promotion ? What functions should it serve ? How to focus on the right actions.
Damien and Jim answer these questions and more in a festive offering from the B2B Beach Bar
More episodes of the podcast The B2B Beach Bar
Episode 6 - Pricing Strategy
01/10/2019
Episode 4 - The 4Ps of Marketing - Place
03/09/2019
Episode 3 - The 4Ps of Marketing - Product
21/08/2019
Episode 1 - an introduction to us
04/08/2019
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