Listen "7 - Know Your Time Zones"
Episode Synopsis
This week the Katies dive into the complexities of building and managing global communications teams. Doing this well means more than just finding the right people overseas – it’s about understanding the market’s storytelling nuances, cultural differences, identifying key publications and journalists, and building trust within your international team members to let them localize with impact.Episode Time Stamps:00:00 - Introduction to Global Communications Teams04:45 - Identifying the Right Time to Hire10:28 - Hiring the Right People for the Market16:05 - Managing Teams Across Time Zones21:46 - Building Trust and Cultural Understanding27:28 - Best Practices for HQ and Regional Teams35:54 - Navigating Global Messaging and Localization42:08 - Personal Stories and Lessons LearnedConnect with us on: Instagram TikTok Web Have a topic or a guest idea? Email us at [email protected]
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