63: The Top-of-Funnel Key to Ramping with Santiago Suarez Ordoñez of Momentum

SaaS(ramp) Podcast
25/04/2023 38 min Episodio 63
63: The Top-of-Funnel Key to Ramping with Santiago Suarez Ordoñez of Momentum

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Episode Synopsis

Key topics in today’s conversation include:Biggest challenge over the last six months for Santiago (2:21)The thing to get right for organizational growth (5:59)Importance of top-of-funnel motion (8:08)Santiago’s journey to becoming CEO of Momentum (11:55)What is the context for hypergrowth at Momentum (20:04)The digitalization of sales in recent years (23:49)An Engineer becoming CEO and creating a top-down-funnel (26:32)Metrics to track in sales growth (33:49)What does SaaS(ramp) mean to Santiago? (36:47)The SaaS(ramp) Podcast explores how tech leaders scale from product adoption to enterprise success. Learn more at www.saasrampmedia.com.

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