Listen "010: Pt 2: Buzz Aldrin: How Digital Marketing can Grow Allied Health Clinics"
Episode Synopsis
In this conversation, Buzz and Gab discuss the significance of personal branding and digital marketing for clinics. They emphasize the importance of content creation, building an unignorable brand, and effective social media strategies. The discussion also covers advertising techniques, understanding metrics and ROI, and the necessity of starting to create content without overthinking it.Linkshttps://www.instagram.com/aldrinocsing/https://www.instagram.com/proformphysio/https://www.instagram.com/marketyourclinic/https://www.marketyourclinic.com.au/TakeawaysContent creation is the most important thing ProForm did to scale to 8 locations.You need to have both personality and perspective when marketing allied health clinics and clinicians.People connect more with individuals than brands.You have to make time for content creation.Becoming unignorable is key to success.Equipment, apps and technology you need to use to succedDon't overthink your content.Google Ads vs Meta Ads for medical, health, wellness and beauty clinics.Chapters00:00Building a Scalable Business Model09:28Standing Out in Social Media11:59Content Creation Strategies14:57The Importance of Personal Branding17:42Navigating Online Marketing and Advertising20:08Understanding ROI in Marketing22:57Essential Tools for Content Creation25:39Final Thoughts on Marketing and GrowthNeed help with growing your clinic and want to level up your marketing? Click here to work with us: https://www.marketyourclinic.com.au/
More episodes of the podcast Market Your Clinic
006: Social Media Tips for Clinics
04/03/2025
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