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Listen "S3 E5: Jolting Customers Out of Their Last-Stage Indecision Ft. Matt Dixon"
Episode Synopsis
Facing the challenge bigger than a customer resistance to change the status quoGrowing cold in the last stage of the pipeline - How to address itOvercoming indecision - How to equip your prospect Build confidence right from the start‘But I feel your competitor is better!’ — Best way to overcome this objectionHyper-personalization and trust - The correlationRecession and Indecision - What would be the impact Matt is a frequent contributor to Harvard Business Review on sales and customer experience. He is a founding partner of DCM Insights, a boutique consultancy focused on using data and research-backed frameworks to help companies attract, retain and grow their customers. Previously, he has held numerous global leadership roles at organizations like Tethr, Korn Ferry Hay Group as well as the research firm CEB (now Gartner). He is a sought-after speaker and advisor to management teams around the world, including many of those in the Fortune 500.Get his latest book: https://amzn.to/3T6f0uK
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