JCIRA: Curious and Interesting

JCIRA: Curious and Interesting

Por: Sukki Yoon
You’re listening to “Curious and Interesting,” a two-minute podcast on what’s new and intriguing in the world of advertising research. I’m Dr. Sukki Yoon, editor of the Journal of Current Issues and Research in Advertising.
92 episodios disponibles

Latest episodes of the podcast JCIRA: Curious and Interesting

46.3-6: Wheelchairs, Ads, and Cultural Intelligence 28/09/2025
46.3-5: Inclusive Ads, the Swedish Way 28/09/2025
46.3-4: Doing Gender at Work 28/09/2025
46.3-3: When Inclusion Backfires 28/09/2025
46.3-2: The Luxury of Belief 28/09/2025
46.3-1: Inclusive Ads, Different Eyes 28/09/2025
46.2-6: Reframing Stigma 08/06/2025
46.2-5: When Stories Sell 08/06/2025
46.2-4: Luxury Brands, Local Clicks 08/06/2025
46.2-3: Eco-Curious: The Power of Surprise 08/06/2025
46.2-2: Big vs. Small: What Makes Influencers Successful? 08/06/2025
46.2.1: Too Green to Be Humble? 08/06/2025
46.1-6: Humanizing Brands: Boosting Eco-Friendly Choices 03/04/2025
46.1-5: Who Do You Trust? Consumer Voices in Digital Branding 03/04/2025
46.1-4: Woke or Broke? Why Social-Issue Ads Trigger Toxic Talk 03/04/2025
46.1-3: Metaphorically Speaking: Visual Advertising Insights 03/04/2025
46.1-2: Influencer Secrets: How Expertise and Playfulness Drive Engagement 03/04/2025
46.1-1: The Power of Time: How Long-Term Followers Boost Influencer Impact 03/04/2025
45.4-8: Synced advertising: Privacy and brand impact 22/12/2024
45.4-7: Green consumerism across cultures 22/12/2024
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