Episode Synopsis "Episode 9 | Customer First Personalisation at Scale, with Emily Turner"

Dave Clements, Retail Director for dunnhumby, sits down with Emily Turner, Consulting Director, Customer Engagement and Media, to discuss all things customer first and personalisation. They talk about what does personalisation really means, how it has evolved, and take a look at who’s doing it well, and the challenges you need to overcome to get it right.

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More episodes of the podcast dunnhumby Customer Science Podcast

• Episode 9 | Customer First Personalisation at Scale, with Emily Turner
• Episode 8 | Insights from the Consumer Pulse Survey, February 2022
• Episode 7 | Customer First Business Practices for Inflationary Times
• Episode 6 | Retail Media at dunnhumby
• Episode 5 | What Customer First Means in Retail Media
• Episode 4 | Customer First Approaches for Category Management
• Episode 3 | Grant Steadman, President of North America for dunnhumby
• Episode 2 | The 2021 Retailer Preference Index: Who’s winning and why
• Episode 1 | What it means to be Customer First