Episode Synopsis "Episode 14 - Industry Dirt, Drama, and Dealer-Vendor Role Playing - 2018 Predictions"

Brace yourself for this HOUR LONG rambling with your hosts and cohorts Ryan Gerardi and Chris K Leslie. In this episode we recap recent conversations with the attempt to dig up dirt and drama in the auto retail industry. We then take a deep dive into Eric Miltsch's recent article on DealerRefresh: 2018 Automotive Marketing Predictions - https://www.dealerrefresh.com/2018-automotive-marketing-predictions/ Talking points include: How dealers will change the way consumer shop and buy vehicles. Subscription-based ownership models will increase. How vendors will change the way they show value to dealers. Join the conversation in the Dealer Forums: https://forum.dealerrefresh.com/forums/webinars-broadcasts-podcasts-etc.82/

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More episodes of the podcast DealerRefresh - RefreshFriday

• Episode 15 - Semcasting Acquires Transparency AI - Interview With Ray Kingman, CEO
• Episode 14 - Industry Dirt, Drama, and Dealer-Vendor Role Playing - 2018 Predictions
• Episode 13 - Experian Acquires String Automotive - Ryan Gerardi Interview with Ken Kolodziej, CEO
• Episode 12 - FixedOps Marketing, Vehicle Subscription Models, 2017 Finale
• Episode 11 - Down Market? Time for a Little “Old School” Automotive
• Episode 10 - The Myth of Selling Cars to Millennials - DealerRefresh Web Chat
• Episode 6 - Scaling personalization to all customers throughout the buying journey