Listen "Someone Has To Step Up"
Episode Synopsis
Gabe has spent two-decades in radio all at the same place and as a result, he has achieved some great things in some very small towns. Gabe is GM at Paragon Communications in Western Oklahoma. His operation offers advertisers a variety of ways to market including a near dozen video streams of high school sports, various promotional events like Fishing Derbys and classic car shows, and believe it or not a print publication. All driven by the 6 radio stations he oversees in two small markets.Gabe acknowledges managing people can be a real challenge especially the creative ones, because as Gabe says "Creatives will be creative." He shares his secrets to the hiring process plus the real hands-on training they receive. Listen to learn what he teaches- "precise radio skills."He calls himself a real "spark plug guy" and it shows in his energy and his success. Gabe is someone doing it all- using modern technology tools combined with old school media while thriving in small market radio.
More episodes of the podcast Cool Radio Stories
A Digital Solution That Pays
21/03/2022
Improve Your Revenue By 30%
13/02/2022
What is the Buzz of Local?
06/02/2022
Radio’s Future Foretold
21/08/2020
Designing Your Digital Strategy, Part 2
31/07/2020
Digital Strategies for Radio Stations Part 1
24/07/2020
Starts At The Top
17/07/2020
Green Light Go!
10/07/2020
Resort Radio Success
26/06/2020
Don’t Ever Weaken
18/06/2020
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.