Listen "Improve Your Revenue By 30%"
Episode Synopsis
Will Payne is a third-generation operator who now leads a family business of over 20 radio stations in Eastern Oklahoma and northern Texas. Will shares his evolving strategies on how you remain vital to your community for over seven decades. Though his commitment to local radio remains strong, he is also a visionary who sees the future of video streaming and its importance to his company’s presence. Listen in as Payne takes us through the steps to achieving video success and how he charges 3 and 4x as much for his video products thus improving his company’s overall bottom line by 30%. The Payne motto has been. “Just go Out and Love People,” and for 70 plus years the communities the Payne family has served reflect that passion. Payne's radio story is cool but it is also informative. He refuses to rest on the station’s laurel and continues to innovate with each day and new technology. Listen in to Payne's travails in the world of digital video and learn from his mistakes as you set out to explore this new world of Radio consecutiveness.Over the years, long-time broadcasters, the Payne family have assembled seven radio stations, six FM and one AM, with a combined area that covers nearly all of Eastern Oklahoma.SHOW NOTESemail:[email protected] stations: http://paynemediagroup.com/High School Football: http://hugofootball.com/Mevo Cameras: https://www.bhphotovideo.com/c/search?Ntt=Mevo%20Cameras&N=0&InitialSearch=yes&ap=Y&gclid=Cj0KCQiAosmPBhCPARIsAHOen-MNvbnmQqAzEUp2kcuM2ay-s8OurprdEl2zAKS9NZZ8wFiw3nCeXJgaAqRwEALw_wcB
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