Episode Synopsis "07: Rethinking Sales Force Effectiveness"
In this episode, Jeff Hoover, Head of Global Commercial Learning at GE Healthcare, shares his insights on the changing role of the pharma sales force in an increasingly digital world.
Listen "07: Rethinking Sales Force Effectiveness"
More episodes of the podcast Commercial Excellence in Pharma
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- 15. Commercial Excellence in Pharma - Thomas & Arne's Key Takeaways
- 14: Building Global Multi-Channel Marketing Capabilities - Obstacles and Key Success Factors
- 13: Looking at Collaboration Through an International Lens
- 12: Driving Digital Transformation
- 11: Establishing a Continuous Improvement Culture in Sales Operations
- 10: Achieving Sales Force Effectiveness through effective rep engagement
- 09: Driving Commercial Impact Through Analytics
- 08: Pharma Commercial Model in Japan
- 07: Rethinking Sales Force Effectiveness