Episode Synopsis "Preparing for the Unexpected"
Life is 10% what happens to you and 90% how you respond. That’s never been a more relevant observation than in the times we live in now. So the onus is on brands to adapt—not succumb. How do you prepare for the unexpected? I answer that in this episode of the Better Marketing podcast. --- Support this podcast: https://podcasters.spotify.com/pod/show/thierry-augustin/support