Episode Synopsis "[Brand] Have ALL Stories Been Told Already"

In this episode, I share my point of view on storytelling in advertising and how brand narratives are shaped through premise and human insights. I ask and wonder, Is it ok to tell the same stories again?  Don’t we have any new stories any more?  Have all stories been told by brands already?  Are we rehashing the same stories and narrative structures? Do we need to tell the same stories again and again?

Listen "[Brand] Have ALL Stories Been Told Already"

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• [Brand] Have ALL Stories Been Told Already
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