Designing Experiences That Stick: Aegon’s CX Journey with Claire Bristowe

XI Café Podcast
14/05/2025 18 min Episodio 16
Designing Experiences That Stick: Aegon’s CX Journey with Claire Bristowe

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Episode Synopsis

In this episode of the XI Café Podcast, we sit down with Claire Bristowe, Connecting with Customers Programme Manager at Aegon, to explore how Aegon is designing experiences that make a real difference to customers’ lives. From reshaping customer journeys to embedding a culture of empathy and insight-led decision making, Claire shares practical lessons from the frontline of CX transformation.

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