Episode Synopsis "Change Management in Modern Trade Channel Promotions"

Trade Channel Promotion implementations are long and hard. But they don’t have to be. The success of critical change management that takes place after a TPx implementation has a lot to do with HOW you take the design steps before a single line of code is written. Take the time to listen to this TradeScope Podcast and learn how you can improve your chances of not only a successful implementation, but gain the acceptance of the new technology and process by everyone who will use it.

Listen "Change Management in Modern Trade Channel Promotions"

More episodes of the podcast TradeScope Podcast with Rob Hand

• The Cost of TPx
• Why I Wrote The Book
• The Book of TPx
• Change Management in Modern Trade Channel Promotions
• Those "Other" Industries
• Promo Resilience in a Post-COVID-19 World
• Channel Incentives - The Key Differentiator
• Artificial Optimization
• Indominus REX. Retail Execution in the Digital World
• Modern Revenue Growth Management
• Data, Data, Data. The Secret Sauce of Success
• Trade Promotion Finally Hits the Big Time!