Episode Synopsis "How to write a sales page that converts"
Sales pages are so important because, well, that’s where you sell! Writing them can be tricky because you have to play a delicate balance of giving them all of the benefits of your product or course without actually sounding in-your-face-salesy. In this episode, I’m giving my formula I use to create high converting sales pages every time, including the two words that changed my sales copy forever.
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