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Episode Synopsis "Episode #6: 'Secrets of Successful Inbox Copywriting: What REALLY Makes People Open Emails'"
Nick Laight - publisher, business growth consultant, copywriter, content marketer and expert on direct response and personal branding - shares his tips, techniques, experience and thoughts on business, publishing and creativity. In this second episode in a specialist series, Nick ponders the nature of inboxes and how to prevent your customers deleting your emails before they even read them.
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