Episode Synopsis "Google Knowledge Graph And Rich Snippets #AuthorityLabsLive"
When it comes to organic search optimization, visibility is the name of the game. Ever notice how some results seem to show more information than others? What is that really cool answer box at the top of some search results? Eric Enge of Stone Temple Consulting has been studying how the Google Knowledge Graph works and how often Rich Snippets are included in organic results. He joins the AuthorityLabs team to discuss exactly what those enhanced search results are and what you can do to get more of them for your site's search placement.