Spotlight

Por: Calgary Marketing Association
Spotlight – the Calgary Marketing Association's podcast – shines a light on the creative pulse of Calgary’s marketing scene.

Each episode dives into candid conversations with industry leaders, uncovering the bold ideas, trailblazing campaigns, and insider strategies shaping the future of marketing.

From dissecting brilliant case studies to revealing the stories behind the success, Spotlight blends celebration and education, delivering actionable insights and fresh inspiration.
20 episodios disponibles

Latest episodes of the podcast Spotlight

Marketing Funnel Analysis 21/10/2025
Why Marketers Struggle to Prove Value... and How to Fix It 30/09/2025
Inside the Minds of Modern Travellers 16/09/2025
How to Get The Most Out of The Gathering Summit 01/09/2025
Building “Mindshelf” so Buyers Remember You 19/08/2025
Petro-Canada Welcomes You to Miami, Manitoba 05/08/2025
Trust & The Crisis of Grievance 22/07/2025
SEO in the AI Era 02/07/2025
Rethinking Marketing Leadership Through Curiosity 17/06/2025
Maximizing Reach with Creators and PR 03/06/2025
Badass Branding and Turning Logos into Loyalty 19/05/2025
Blue Sky Thinking. Building Calgary's Brand. 06/05/2025
How to Win in B2B: The Power of Buyer Group Marketing 14/04/2025
Artificial Breakdown and the AI Revolution 31/03/2025
The Creative Process Behind "Page" 18/03/2025
The Multiplier Effect: A CMO's Guide to Brand Building in the Performance Era 04/03/2025
Marketing Awards: A Vanity Play or Growth Strategy? 17/02/2025
You're Overspending on Your Website with Scott King from H2 Accelerator 04/02/2025
Bring Me Problems, Not Solutions with Pedro Porto Alegre from WJ Agency 22/01/2025
Welcome to Spotlight 14/01/2025
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