In this enlightening episode of Pulse by Intuji, Julian Wallis speaks with Evie Brockwell, Product Expert and founder of Be Optimised. With over a decade of experience in product leadership, including her time at Booking.com, Evie shares invaluable insights on streamlining product development, managing stakeholder expectations, and achieving more with less. This episode is packed with practical advice for product managers and business leaders looking to enhance their product strategy and delivery.Topics Covered:00:00:00 - IntroductionJulian introduces Evie Brockwell and her background in product management.00:02:13 - Evie's Career JourneyEvie shares her experience from product leadership to consulting and coaching.00:03:38 - Managing Stakeholder Involvement in Product DiscoveryDiscussion on aligning stakeholder expectations with product goals.00:08:04 - Building Trust with Leadership TeamsStrategies for maintaining effective communication with stakeholders.00:15:09 - Effective Communication StylesInsights on tailoring communication to different stakeholders.00:19:35 - Supporting Product TeamsHow leadership can help product teams achieve more.00:24:41 - Roadmaps and Managing ExpectationsApproaches to planning and managing delivery timelines.00:31:24 - Measuring Productivity of Product TeamsBalancing outcomes vs. outputs and proving value delivery.00:43:23 - Demonstrating Value in Product TeamsStrategies for showing the impact of product work.00:46:10 - Scaling Resources in Product TeamsDiscussion on team size and productivity.00:49:55 - Importance of User and Industry UnderstandingThe value of deep customer and market knowledge.00:52:53 - Addressing Siloed CommunicationTackling communication challenges within and between teams.00:58:35 - Final Thoughts on Influencing StakeholdersEvie's insights on emotion-driven decision making.01:00:07 - Future of Product ManagementEvie's perspective on critical areas businesses should focus on.01:00:53 - Evie's Professional LegacyHer mission to help people deliver more impact by doing less.01:02:17 - Advice to Younger SelfReflections on career growth and personal development.Key Takeaways from this Episode:- The importance of aligning stakeholder expectations with product goals- How to effectively manage communication between product teams and stakeholders- Strategies for estimating and planning product roadmaps- The value of understanding user needs through field research and observation- Ways to measure productivity and prove value delivery in product teamsLearn More About Intuji:Visit our Learning Centre at (https://intuji.com/learning-centre/) for more resources on digital transformation, AI, and business innovation.Connect with Us:Pulse LinkedIn: (https://www.linkedin.com/company/pulse-by-intuji/)Intuji LinkedIn: (https://www.linkedin.com/company/intuji/)Intuji Website: (https://intuji.com/)Don’t forget to like, subscribe, and share this episode if you found it insightful!

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