ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Business orientations and emergent orientations"
Episode Synopsis
Stephen discusses business, product, sales and marketing orientations, before discussing the increasing importance of the ethical consumer, and how recent news articles on climate change are changing the way companies such as Land Rover are positioning themselves. (Brassington and Pettitt: pp.13-23)
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In God we trust