Episode Synopsis "19. Running through Walls Together: Sales and Marketing Alignment with Highspot’s Jon Perera"

Highspot Chief Marketing Officer Jon Perera joins host Greg Moore this week to discuss an age-old quandary: sales and marketing alignment. Tune in to hear how to break down barriers between the two departments, how sales enablement can help and how both teams need to put the customer at the center. Production note: We'll be taking next week off to tape our season finale live at Showpad Transform in Chicago. Tune in to hear that episode on Nov. 13.

Listen "19. Running through Walls Together: Sales and Marketing Alignment with Highspot’s Jon Perera"

More episodes of the podcast Move the Deal Sales Podcast

• 20. Creating Customer-Centric Enablement, Live from Showpad Transform 2019
• 19. Running through Walls Together: Sales and Marketing Alignment with Highspot’s Jon Perera
• 18. Go Slow to Go Fast: Creating a Sales Data Strategy with CSO Insights’ Yuri Dekiba
• 17. Using AI to Improve Talent Strategy with Talkpush's Max Armbruster
• 16. Finding the Magic in a Sales Transformation Journey with Sabre's Nick Gregory
• 15. Neil Rackham Reflects on 50 Years of Bringing Science to Sales
• 14. Social Selling Lessons from the Only CEO with a Mohawk