Listen "#115 Building your personal brand and making LinkedIn work for you (ft. Fady Ramzy)"
Episode Synopsis
If you’ve ever opened LinkedIn, stared at the blank post box, and thought, “What do I even say?”—this episode is for you.Fady Ramzy is an international digital communications consultant, LinkedIn top creator, and trainer for LinkedIn Top Voices. He’s passionate about helping professionals and leaders stop lurking and start leveraging LinkedIn to build an authentic, strategic personal brand.In this episode, Fady shares practical, no-fluff advice on how to show up online without feeling like a self-promoter. He unpacks his signature frameworks for consistent, human-first content—including the “3 specifics” and “3 Cs”—and shares how AI tools can support your creativity and workflow (without sounding robotic).We talk about:Overcoming the fear of judgment and perfectionismWhy value matters more than volumeHow to find your content sweet spot by blending personal stories with professional insightsThe mindset shifts that help you stay consistent and connected on LinkedInWhether you're a communicator, executive, small business owner, or just someone ready to show up more intentionally online, this episode will help you feel more confident, clear, and aligned in your content.Enrol now for early bird pricing!Our 2025 Crisis Communication Skills Virtual Bootcamps are open for enrolment. Get in quick to secure your spot and discounted pricing. Find out more here.Links mentioned in this episode:Fady’s LinkedInFady’s website90 minute Strategy Power SessionPublic workshops and trainingLess Chatter, More Matter - Mel’s bookTopic in Ten - have your say!Template packsChange Isn't Hard! - Mel's bookSign up here to the fortnightly mail out of free resources!Say hi!Follow me on LinkedInFind out what I'm up to InstagramCheck out my websiteAsk a question