Episode Synopsis "Episode 22 - Thinking Through the Client's Journey, with Yolanda Cartusciello (08/15/2018)"

Yolanda Cartusciello of PP&C Consulting joins host Steven Thomas Kent to talk about how attorneys can apply client journey mapping and client personas to examine their firm's processes and practices with a fresh set of eyes.

Listen "Episode 22 - Thinking Through the Client's Journey, with Yolanda Cartusciello (08/15/2018)"

More episodes of the podcast Legal Marketing Radio

• Episode 34 - Lessons in marketing for lawyers and law firms, with Jeana Goosmann
• Episode 33 - How to get reviews: Best practices for law firms, with Mandy Hicks and Hally Pinaud
• Episode 32 – Lead tracking platforms: Everything your law firm should know, with Harlan Schillinger (10/28/2021)
• Episode 31 - A look inside technology best practices for law firms, with Zack Glaser (08/25/2021)
• Episode 30 - LinkedIn for lawyers with Frank Ramos (01/11/2021)
• Episode 29 - Gursten v. Doe: A Case Against Fake Google Reviews (04/26/2021)
• Episode 28 - How to Grow Your Law Firm the Right Way, with Krystal Champlin and Beth Slate (08/26/2019)
• Episode 27 - Google My Business for Attorneys, with Davis Baer (06/27/2019)
• Episode 26 - Keeping Your Clients' Data Secure, with Scott Dresen (04/30/2019)
• Episode 25 - Do It Live! How Attorneys Can Use Facebook Live, with Kim Trathen (03/07/2019)
• Episode 24 – How Lawyers Can Use Technology to Improve Their Practices, with Nicole Black (12/24/2018)
• Episode 23 - Why Every Lawyer Needs a Great Peer Network, with James Millar (10/31/2018)
• Episode 14 - How Law Firms Can Improve Processes and Gather Better Data (Rebroadcast) (09/21/2018)
• Episode 22 - Thinking Through the Client's Journey, with Yolanda Cartusciello (08/15/2018)
• Episode 07 - PPC, Yeah You Know Me! (Rebroadcast) (07/12/2018)
• Episode 21 - Making Sense of Social Media, with Ethan Wall (05/30/2018)
• Episode 20 - Online Reputation Management and Why It Matters for Attorneys (04/14/2018)
• Episode 19 - Spring Cleaning: How to Tidy Up and Repurpose Underperforming Content(02/28/2018)
• Episode 18 - How Lawyers Can Become Better Closers, with Ryan Stewman (01/16/2018)
• Episode 17 - Increasing Conversions and Understanding the Digital Marketing Funnel (12/21/2017)
• Episode 16 - How to Troubleshoot Your Digital Marketing Campaigns, Part 2 (11/28/2017)
• Episode 15 - How to Troubleshoot Your Digital Marketing Campaigns, Part 1 (10/12/2017)
• Episode 14 - How Law Firms Can Improve Processes and Gather Better Data, with Tim McKey (09/14/2017)
• Episode 13 - The State of Content Marketing 2017, Part 2 (08/24/2017)
• Episode 12 - The State of Content Marketing 2017, Part 1 (08/10/2017)
• Episode 11 - The Menchaca Case and How to Publicize Major Verdicts, with Tom Crosley (07/27/2017)
• Episode 10 - Linkbuilding Fundamentals for Law Firms (07/13/2017)
• Episode 09 - Steps to Better CTAs / Vista Conference Reflections (06/08/2017)
• Episode 08 - 5 Branding Mistakes You Can't Afford to Make (05/18/2017)
• Episode 07 - PPC, Yeah You Know Me! (05/04/2017)
• Episode 06 - The Legal Marketing Roundtable, Part 2 (04/20/2017)
• Episode 05 - The Legal Marketing Roundtable, Part 1 (04/06/2017)
• Episode 04 - AMP It Up! (Plus On-Page SEO Tips) (03/23/2017)
• Episode 03 - All Analytics Talk (Rise of the Machines!) (03/09/2017)
• Episode 02 - Writing Better Headlines and Evergreen vs. Timely Content (02/23/2017)
• Episode 01 - How to Craft a Better Blog Post (02/09/2017)