ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Episode Synopsis "What are Marketers good for?"
What is the role of Marketing during the Covid-19 pandemic? How has the pandemic transformed our use and creation of consumption spaces? Josiane Fernandes invites you to reflect on the role of Marketing during the times of the pandemic and the need to actively engage in critical and innovative thinking. Josiane Fernandes is a Lecturer in Marketing at Lancaster University Management School. She teaches on modules such as Introduction to Marketing, Business-to-Business Marketing and Strategic Marketing.
In God we trust