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Episode Synopsis "Episode 2: Full Funnel Connection Related to Search"
iQuanti Vice President of Search Strategy Wayne Cichanski joins host Casey Musarra to talk about full funnel connection as it relates to search, including the key tenets involved with full funnel strategies and the risks if you don’t address the full funnel. Later, they discuss the importance of quality over quantity when it comes to content. And on this week’s Google update, the pair breaks down core web vitals.
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