How I Got My Blog Cited in ChatGPT (and What It Means for AI Search)

11/11/2025 11 min Episodio 13
How I Got My Blog Cited in ChatGPT (and What It Means for AI Search)

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Episode Synopsis

Send us a text📬 You like this podcast? You’ll love the newsletter. Join the weekly 3-2-1 on AI search + marketing: SubscribeIn today’s episode of Found in AI, I’m bringing receipts.My blog, cassieclarkmarketing.com, was cited in ChatGPT ahead of Semrush. (Yes, that Semrush.)So in this episode, I’m breaking down exactly how it happened: what I tested, why it worked, and what it means for every marketer trying to figure out how to get their brand mentioned in AI search results.We cover:How I structured my content to earn an AI citation (without a massive domain authority)Why clarity, context, and authenticity now matter more than backlinksThe difference between SEO optimization and GEO (Generative Engine Optimization)How to format posts for both humans and algorithms — and why that balance winsWhy smaller teams have a massive opportunity in the AI visibility raceIf you’ve been wondering how to get your own brand cited in ChatGPT, Perplexity, or Google’s AI Overviews, this episode breaks down what’s actually working right now — based on real results.📌 Mentioned in this episode:My blog post: Thought Leadership Examples — What Startups Get Wrong and How to Get It RightGEO (Generative Engine Optimization) experiments and frameworksTools like Jetpack, Quoted, and LinkedIn for sourcing expert commentaryAI visibility metrics and how to track citations💬 Let’s connect: LinkedIn → Cassie Clark | Content Strategist Website → cassieclarkmarketing.comKeywords: AI Citations, ChatGPT Mentions, Generative Engine Optimization, GEO, AI Search, Answer Engine Optimization, AEO, AI Visibility, Content Strategy, AI Content Marketing, AI Search Optimization, ChatGPT SEO, Perplexity Search, Schema Markup, Topical Authority, AI-Driven Content, B2B Marketing, Digital Visibility, SEO vs AEO, AI Overviews, Generative SearchFind the transcript here. 

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