Your first marketing hire can make or break your brand’s future.The newest episode of Building Up Your Business is now live, and it’s one every founder needs to hear.I sat down with Fractional CMO Vanessa Ting to unpack how to build your marketing function before you can afford one. We talked about how to choose your first marketing hire, when to bring them on, and why understanding your customer isn’t just a task—it’s your most valuable strategy.Vanessa shares real-world advice for founders who want to grow with purpose, stay profitable, and build a brand that connects deeply with the people it serves.🎧 Tune in now to the latest episode of Building Up Your Business with Vanessa Ting, available on all major podcast platforms.#BuildingUpYourBusiness #MarketingStrategy #StartupGrowth #FractionalCMO #BrandBuilding #Leadership #CustomerInsight #ConsumerGoods #EcommerceHave questions? Ask Vanessa.http://www.cpggrowth.com

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