What happens when you combine the clarity of Business Intelligence (BI) with the power of Artificial Intelligence (AI)?You get smarter leaders and better decisions.In the latest episode of Building Up Your Business, I sit down with Peter O’Sullivan, CEO of Highbeam, to talk about how companies can:✔️ Organize their data so it’s AI-ready✔️ Use BI tools to transform overwhelming reports into real insights✔️ Avoid overspending on ads by connecting marketing + financial data✔️ Treat AI like a “14-year-old Einstein”—brilliant, but still learningIf you’ve been wondering how to actually put AI to work in your business (beyond the hype), this conversation is for you.Talk to Peter more:https://www.highbeamanalytics.com/

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