1st & 2nd Movers: Sell 'Em Both!

14/05/2025 12 min Temporada 2 Episodio 10

Listen "1st & 2nd Movers: Sell 'Em Both!"

Episode Synopsis

In this Blunt on Business episode we’re getting tactical, and brutally honest about how to sell to both first movers and second movers in your industry.🎯If you’re only targeting early adopters, or only going after cautious laggards, you’re leaving serious revenue on the table!Here, you’ll learn:1️⃣ Understand the First Mover Mindset – These buyers want innovation, speed, and a competitive edge. We'll break down how to lead with vision, velocity, and early adopter proof.2️⃣ Win Over the Second Movers – These buyers want safety, certainty, and ROI. Learn how to package social proof and low-risk onboarding that speaks their language.3️⃣ Position Yourself as the Solution for Both – With the right messaging strategy, your offer can speak to both kinds of buyers without diluting your value.This episode will help you double your sales lanes—without doubling your work.🎯 Book your Rapid Revenue Roadmap now at RichLaster.com to create a buyer journey that converts both the bold and the cautious.

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